--- title: Kantar's Profiles Blog | Market Research description: Market Research | Kantar's profiles offer leverages innovation and leading edge technology to provide customer solutions. Our success combines local market knowledge with global expertise. The Kantar's Profiles blog platform provides weekly insights into industry trends and issues. --- - - - - [mailto:info@gmi-mr.com](mailto:info@gmi-mr.com) [![Kantar-Logo-Small-Use-Black](https://info-profiles.kantar.com/hs-fs/hubfs/logos/Kantar-Logo-Small-Use-Black.png?width=119&name=Kantar-Logo-Small-Use-Black.png)](http://www.lightspeedresearch.com) - [Home](http://www.lightspeedresearch.com/) - [Sample Audiences](http://www.lightspeedresearch.com/sample-audiences/) - [Quality Suite](http://www.lightspeedresearch.com/sample-audiences/quality-suite/) - [Panel Profiling](http://www.lightspeedresearch.com/sample-audiences/panel-profiling/) - [B2B Panels](http://www.lightspeedresearch.com/sample-audiences/business-to-business-panels/) - [Custom Panels](http://www.lightspeedresearch.com/sample-audiences/custom-panels/) - [Millennial Panel](http://www.lightspeedresearch.com/sample-audiences/vice-voices/) - [Research Solutions](http://www.lightspeedresearch.com/research-solutions/) - [Quick Turn Surveys](http://www.lightspeedresearch.com/research-solutions/lightspeed-quick-turn-surveys/) - [Survey Design](http://www.lightspeedresearch.com/research-solutions/survey-design/) - [Tracking Research Design](http://www.lightspeedresearch.com/research-solutions/tracking-research-design/) - [Integrated Technology Solutions](http://www.lightspeedresearch.com/research-solutions/integrated-technology-solutions/) - [Data Processing](http://www.lightspeedresearch.com/research-solutions/data-processing/) - [Ad Tracker](http://www.lightspeedresearch.com/research-solutions/ad-tracker/) - [Survey Programming](http://www.lightspeedresearch.com/research-solutions/ad-tracker/) - [Sample Only Services](http://www.lightspeedresearch.com/research-solutions/sample-only-services/) - [Data Services](http://www.lightspeedresearch.com/data-services) - [Data Appends](http://www.lightspeedresearch.com/data-services/data-appends/) - [Mobile](http://www.lightspeedresearch.com/mobile/) - [Mobile Solutions](http://http://www.lightspeedresearch.com/mobile/) - [Resource Center](http://www.lightspeedresearch.com/resource-center/) - [Events](http://www.lightspeedresearch.com/resource-center/events/) - [Demos](http://www.lightspeedresearch.com/resource-center/demos/) - [Case Studies](http://www.lightspeedresearch.com/resource-center/case-studies/) - [Blog](https://blog.lightspeedresearch.com/) - [General Inquiries](http://www.lightspeedresearch.com/contact-us/general-inquiries/) - [About Us](http://www.lightspeedresearch.com/about-us/) - [Leadership Team](http://www.lightspeedresearch.com/about-us/leadership-team/) - [Press Releases](http://www.lightspeedresearch.com/about-us/news-press-releases/) - [Why Lightspeed](http://www.lightspeedresearch.com/about-us/why-lightspeed/) - [Careers](http://www.lightspeedresearch.com/about-us/careers/) - [Regions](http://www.lightspeedresearch.com/about-us/regions/) - [Awards](http://www.lightspeedresearch.com/awards/) - [Contact Us](http://www.lightspeedresearch.com/contact-us/) # Kantar's Profiles Blog ## [Welcome to 2020! A Deeper Understanding of People for the Year ahead](https://info-profiles.kantar.com/welcome-to-2020) Posted by [Caroline Frankum](https://info-profiles.kantar.com/author/caroline-frankum) on Feb 5, 2020 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/2020%20Kantar%20stock%20photos/GettyImages-146770485.jpg)](https://info-profiles.kantar.com/welcome-to-2020) 2019 was a year of tremendous growth and change for us, where the industry took note and recognised us for our approaches to data quality, innovation, leadership and I&D. We not only moved to a single brand across Kantar, we also implemented our OnePlatform strategy, launched our API-driven Kantar Profiles Network, and enhanced our offer to provide you with access to insights at the speed of life - all without compromising on quality in an increasingly time-poor and data legislative world. **So, what does this mean for you in 2020?** [Read More](https://info-profiles.kantar.com/welcome-to-2020) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/welcome-to-2020#comments-listing) Topics: [Digital Data Collection](https://info-profiles.kantar.com/topic/digital-data-collection), [Research Quality](https://info-profiles.kantar.com/topic/research-quality), [Innovation](https://info-profiles.kantar.com/topic/innovation), [Market Research](https://info-profiles.kantar.com/topic/market-research), [Digital Consumer](https://info-profiles.kantar.com/topic/digital-consumer), [Data Quality](https://info-profiles.kantar.com/topic/data-quality), [Consumer Insights](https://info-profiles.kantar.com/topic/consumer-insights), [Ask the Expert](https://info-profiles.kantar.com/topic/ask-the-expert) ## [Five Reasons the Kantar Profiles Network improves your access to actionable data](https://info-profiles.kantar.com/five-reasons-kantar-profiles-network-0) Posted by [Andrew Cayton](https://info-profiles.kantar.com/author/andrew-cayton) on Dec 5, 2019 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/network%20social/Blog-KantarProfilesNetwork_twitter.jpg)](https://info-profiles.kantar.com/five-reasons-kantar-profiles-network-0) In building the Kantar Profiles Network, we had a clear aim: helping brands and marketers to better understand their audiences. This commitment has been central to the development of our largest single source of respondents to help, simply and securely, connect our clients to trusted data and make informed decisions. But how exactly do we do this? Here’s just five of the reasons the Kantar Profiles Network helps improve your access to actionable data… [Read More](https://info-profiles.kantar.com/five-reasons-kantar-profiles-network-0) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/five-reasons-kantar-profiles-network-0#comments-listing) Topics: [Digital Data Collection](https://info-profiles.kantar.com/topic/digital-data-collection), [Research Quality](https://info-profiles.kantar.com/topic/research-quality), [Innovation](https://info-profiles.kantar.com/topic/innovation), [Online Sampling](https://info-profiles.kantar.com/topic/online-sampling), [Market Research](https://info-profiles.kantar.com/topic/market-research), [Digital Consumer](https://info-profiles.kantar.com/topic/digital-consumer), [Marketing Research](https://info-profiles.kantar.com/topic/marketing-research), [Data Quality](https://info-profiles.kantar.com/topic/data-quality), [Panels](https://info-profiles.kantar.com/topic/panels), [Consumer Insights](https://info-profiles.kantar.com/topic/consumer-insights), [marketing research best practices](https://info-profiles.kantar.com/topic/marketing-research-best-practices), [modern surveys](https://info-profiles.kantar.com/topic/modern-surveys), [Sourcing](https://info-profiles.kantar.com/topic/sourcing) ## [What steps do you take to generate Quality data?](https://info-profiles.kantar.com/steps-to-generate-quality-data) Posted by [Chris Stevens](https://info-profiles.kantar.com/author/chris-stevens) on Nov 28, 2019 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/Blog-post-generatequalitydata-2.jpg)](https://info-profiles.kantar.com/steps-to-generate-quality-data) Today users of research data and insights are regularly – and maybe unwittingly - confronted by a tradeoff between speed, quality and cost whilst juggling the need to move faster with tighter budgets. [Read More](https://info-profiles.kantar.com/steps-to-generate-quality-data) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/steps-to-generate-quality-data#comments-listing) Topics: [Research Quality](https://info-profiles.kantar.com/topic/research-quality), [Innovation](https://info-profiles.kantar.com/topic/innovation), [Survey Length](https://info-profiles.kantar.com/topic/survey-length), [Survey Design](https://info-profiles.kantar.com/topic/survey-design), [Online Sampling](https://info-profiles.kantar.com/topic/online-sampling), [Market Research](https://info-profiles.kantar.com/topic/market-research), [Data Quality](https://info-profiles.kantar.com/topic/data-quality), [marketing research best practices](https://info-profiles.kantar.com/topic/marketing-research-best-practices), [Survey Engagement](https://info-profiles.kantar.com/topic/survey-engagement), [modern surveys](https://info-profiles.kantar.com/topic/modern-surveys), [Sourcing](https://info-profiles.kantar.com/topic/sourcing) ## [Brand Buying Loyalty: What Makes consumers Go Back Again and Again?](https://info-profiles.kantar.com/brand-buying-loyalty-which-types-of-products-and-services-do-consumers-go-back-to-again-and-again) Posted by [Philippe Rondeau](https://info-profiles.kantar.com/author/philippe-rondeau) on Sep 11, 2019 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/CUserssouthernrPicturesConsumer%20Loyalty.jpg)](https://info-profiles.kantar.com/brand-buying-loyalty-which-types-of-products-and-services-do-consumers-go-back-to-again-and-again) In a time when choice is rife for consumers and disruption produces new opportunities regularly, understanding the factors that help or hinder your brand to be chosen by customers is vital. I was recently involved in a Kantar study that explored the reasons consumers stay loyal in their reported buying behaviours, as well as the motivations to switch brands. We interviewed 3657 people from the [Kantar Profiles Network](https://info.lightspeedresearch.com/profilesbook) across 12 countries (US, Brazil, UK, France, Germany, Spain, The Netherlands, India, Singapore, Indonesia, Mainland China and Korea) covering 11 categories of products and services. [Read More](https://info-profiles.kantar.com/brand-buying-loyalty-which-types-of-products-and-services-do-consumers-go-back-to-again-and-again) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/brand-buying-loyalty-which-types-of-products-and-services-do-consumers-go-back-to-again-and-again#comments-listing) Topics: [Market Research Trends](https://info-profiles.kantar.com/topic/market-research-trends), [Market Research](https://info-profiles.kantar.com/topic/market-research), [Emotional Insights](https://info-profiles.kantar.com/topic/emotional-insights), [Digital Consumer](https://info-profiles.kantar.com/topic/digital-consumer), [Marketing Research](https://info-profiles.kantar.com/topic/marketing-research), [MRX Trends](https://info-profiles.kantar.com/topic/mrx-trends), [Consumer Insights](https://info-profiles.kantar.com/topic/consumer-insights), [behavioral data](https://info-profiles.kantar.com/topic/behavioral-data) ## [2018 Top Challenges & Opportunities in Research](https://info-profiles.kantar.com/top-challenges-and-opportunities-in-research) Posted by [Jon Puleston](https://info-profiles.kantar.com/author/jon-puleston) on Jan 18, 2018 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/nature_mountain%20skyline.jpg)](https://info-profiles.kantar.com/top-challenges-and-opportunities-in-research) The GRIT 2017 Q3-Q4 Report is [now available for download at GreenBook](https://www.greenbook.org/grit), and below you can find one of the key sections: the Challenges & Opportunities for the industry. Jon Puleston of Lightspeed, with contributions from Ryan Soulet of the MSU MMR program and Tom Anderson of OdinText, led the charge in analyzing thousands of verbatim responses to the questions we asked about challenges, solutions, and opportunities for the industry in the year ahead. This gives us a quick read on where the “heads and hearts” of researchers are and offers a glimpse of where the industry may be going. This blog first appeared on the GreenBook blog as part of their [GRIT Sneak Peek](http://www.greenbookblog.org/2018/01/08/grit-sneak-peek-the-top-challenges-opportunities-in-research/?utm_source=AMA+New+York&utm_campaign=261d9b200f-Newsletter_2018_01_10&utm_medium=email&utm_term=0_10dd4dd87a-261d9b200f-4416945&mc_cid=261d9b200f&mc_eid=e8d52e6df3).  [Read More](https://info-profiles.kantar.com/top-challenges-and-opportunities-in-research) 2 Comments [Click here to read/write comments](https://info-profiles.kantar.com/top-challenges-and-opportunities-in-research#comments-listing) Topics: [Market Research Trends](https://info-profiles.kantar.com/topic/market-research-trends), [Market Research](https://info-profiles.kantar.com/topic/market-research), [Marketing Research Data](https://info-profiles.kantar.com/topic/marketing-research-data), [MRX Trends](https://info-profiles.kantar.com/topic/mrx-trends) ## [What now? Looking at voter feelings after the same sex marriage vote results](https://info-profiles.kantar.com/what-now-looking-at-voter-feelings-after-the-same-sex-marriage-vote-results) Posted by [Alex Wheatley](https://info-profiles.kantar.com/author/alex-wheatley) on Dec 6, 2017 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/Stat_AU.png)](https://info-profiles.kantar.com/what-now-looking-at-voter-feelings-after-the-same-sex-marriage-vote-results) During the same sex marriage vote, [we asked Australians about their voting intentions as well as surrounding feelings to the decision-making process.](https://blog.lightspeedresearch.com/the-differences-between-australias-marriage-equality-voters) Not only was this an interesting comparison of the 'for' and 'against' camps, but the results of the survey matched the real voting outcome exactly, with 62% for and 38% against. [Read More](https://info-profiles.kantar.com/what-now-looking-at-voter-feelings-after-the-same-sex-marriage-vote-results) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/what-now-looking-at-voter-feelings-after-the-same-sex-marriage-vote-results#comments-listing) Topics: [Mobile](https://info-profiles.kantar.com/topic/mobile), [Market Research](https://info-profiles.kantar.com/topic/market-research) ## [The Seasons of Change: How Does Global Warming Impact Consumer Behavior?](https://info-profiles.kantar.com/the-seasons-of-change-how-does-global-warming-impact-consumer-behavior) Posted by [Jacqui Amaral](https://info-profiles.kantar.com/author/jacqui-amaral) on Oct 26, 2017 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/110.jpg)](https://info-profiles.kantar.com/the-seasons-of-change-how-does-global-warming-impact-consumer-behavior) Does the Atlantic hurricane season seem more intense this year than it has in recent years? [Read More](https://info-profiles.kantar.com/the-seasons-of-change-how-does-global-warming-impact-consumer-behavior) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/the-seasons-of-change-how-does-global-warming-impact-consumer-behavior#comments-listing) Topics: [Market Research](https://info-profiles.kantar.com/topic/market-research), [Consumer Insights](https://info-profiles.kantar.com/topic/consumer-insights) ## [Rebuilding the Brand of Market Research](https://info-profiles.kantar.com/rebuilding-the-brand-of-market-research) Posted by [Laura Jasinski](https://info-profiles.kantar.com/author/laura-jasinski) on Oct 24, 2017 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/woman%2c%20mobile%20device%2c%20city%20street.jpg)](https://info-profiles.kantar.com/rebuilding-the-brand-of-market-research) *“Groups often make better decisions than individuals, but you need to create an environment in which people can express themselves and in which other people are prepared to genuinely listen to alternative points of view,”* stated [Eric Salama in a recent blog post.](https://www.linkedin.com/pulse/what-i-learnt-president-cannes-lions-creative-data-jury-eric-salama?trk=v-feed&lipi=urn%3Ali%3Apage%3Ad_flagship3_feed%3BEaCymWKJ3twVbljkfWWiCA%3D%3D) He went on to say, *“Marketing can be an enormous force for good. The industry should remind itself more often of the impact it can and does have.”* [Read More](https://info-profiles.kantar.com/rebuilding-the-brand-of-market-research) 1 Comment [Click here to read/write comments](https://info-profiles.kantar.com/rebuilding-the-brand-of-market-research#comments-listing) Topics: [Market Research Trends](https://info-profiles.kantar.com/topic/market-research-trends), [Market Research](https://info-profiles.kantar.com/topic/market-research) ## [The differences between Australia’s Marriage Equality Voters](https://info-profiles.kantar.com/the-differences-between-australias-marriage-equality-voters) Posted by [Alex Wheatley](https://info-profiles.kantar.com/author/alex-wheatley) on Oct 20, 2017 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/2017_Lightspeed_AUMarriageEquality_Infographic.png)](https://info-profiles.kantar.com/the-differences-between-australias-marriage-equality-voters) “Should the law be changed to allow same-sex couples to marry?” This is the question many Australians are now answering. And it’s not a simple yes or no response; the debate on same sex marriage is complicated. With the divides being multidimensional and diverse, Lightspeed conducted a survey of more than 1,000 Australians to reveal their reasoning behind their votes.   [Read More](https://info-profiles.kantar.com/the-differences-between-australias-marriage-equality-voters) 1 Comment [Click here to read/write comments](https://info-profiles.kantar.com/the-differences-between-australias-marriage-equality-voters#comments-listing) Topics: [Market Research](https://info-profiles.kantar.com/topic/market-research) ## [A Look at Insurance Providers in Australia](https://info-profiles.kantar.com/insurance-providers) Posted by [Eddie Hertz](https://info-profiles.kantar.com/author/eddie-hertz) on Jan 25, 2017 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/insurance%20chart1.png)](https://info-profiles.kantar.com/insurance-providers) Insurance is applicable across many facets of consumers lives and therefore for many groups. It is an overcrowded space in Australia with multiple providers from banking institutions extending their offer to small online newcomers. [Read More](https://info-profiles.kantar.com/insurance-providers) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/insurance-providers#comments-listing) Topics: [Market Research](https://info-profiles.kantar.com/topic/market-research) [All posts](https://info-profiles.kantar.com/all) [Next](https://info-profiles.kantar.com/topic/market-research/page/2) ### Subscribe to Email Updates ### Recent Posts ### Posts by Topic - [Marketing Research (46)](https://info-profiles.kantar.com/topic/marketing-research) - [Market Research (28)](https://info-profiles.kantar.com/topic/market-research) - [Marketing Research Data (28)](https://info-profiles.kantar.com/topic/marketing-research-data) - [modern surveys (27)](https://info-profiles.kantar.com/topic/modern-surveys) - [Mobile (26)](https://info-profiles.kantar.com/topic/mobile) - [Data Driven Marketing (21)](https://info-profiles.kantar.com/topic/data-driven-marketing) - [Market Research Trends (18)](https://info-profiles.kantar.com/topic/market-research-trends) - [Consumer Insights (17)](https://info-profiles.kantar.com/topic/consumer-insights) - [Online Sampling (15)](https://info-profiles.kantar.com/topic/online-sampling) - [Survey Design (15)](https://info-profiles.kantar.com/topic/survey-design) - [Blog Post (13)](https://info-profiles.kantar.com/topic/blog-post) - [Data Quality (13)](https://info-profiles.kantar.com/topic/data-quality) - [Digital Data Collection (12)](https://info-profiles.kantar.com/topic/digital-data-collection) - [Financial Services (11)](https://info-profiles.kantar.com/topic/financial-services) - [APAC (10)](https://info-profiles.kantar.com/topic/apac) - [Healthcare Research (10)](https://info-profiles.kantar.com/topic/healthcare-research) - [data series (10)](https://info-profiles.kantar.com/topic/data-series) - [Video (9)](https://info-profiles.kantar.com/topic/video) - [Digital Consumer (8)](https://info-profiles.kantar.com/topic/digital-consumer) - [data append (8)](https://info-profiles.kantar.com/topic/data-append) - [marketing research best practices (8)](https://info-profiles.kantar.com/topic/marketing-research-best-practices) - [mobile first (8)](https://info-profiles.kantar.com/topic/mobile-first) - [mobile marketing research (8)](https://info-profiles.kantar.com/topic/mobile-marketing-research) - [Research Quality (7)](https://info-profiles.kantar.com/topic/research-quality) - [marketing research technologies (7)](https://info-profiles.kantar.com/topic/marketing-research-technologies) - [marketing research trends (7)](https://info-profiles.kantar.com/topic/marketing-research-trends) - [thought leadership (7)](https://info-profiles.kantar.com/topic/thought-leadership) - [Ask the Expert (6)](https://info-profiles.kantar.com/topic/ask-the-expert) - [Context (6)](https://info-profiles.kantar.com/topic/context) - [Panels (6)](https://info-profiles.kantar.com/topic/panels) - [Social Media (6)](https://info-profiles.kantar.com/topic/social-media) - [data enrichment (6)](https://info-profiles.kantar.com/topic/data-enrichment) - [Innovation (5)](https://info-profiles.kantar.com/topic/innovation) - [MRX Trends (5)](https://info-profiles.kantar.com/topic/mrx-trends) - [Sourcing (5)](https://info-profiles.kantar.com/topic/sourcing) - [behavioral data (5)](https://info-profiles.kantar.com/topic/behavioral-data) - [Big Data (4)](https://info-profiles.kantar.com/topic/big-data) - [Honesty Detector (4)](https://info-profiles.kantar.com/topic/honesty-detector) - [Lightspeed FSG (4)](https://info-profiles.kantar.com/topic/lightspeed-fsg) - [Millennials (4)](https://info-profiles.kantar.com/topic/millennials) - [Online access panels (4)](https://info-profiles.kantar.com/topic/online-access-panels) - [Privacy (4)](https://info-profiles.kantar.com/topic/privacy) - [Respondent experience (4)](https://info-profiles.kantar.com/topic/respondent-experience) - [media buying (4)](https://info-profiles.kantar.com/topic/media-buying) - [mobile surveys (4)](https://info-profiles.kantar.com/topic/mobile-surveys) - [questionnaire design (4)](https://info-profiles.kantar.com/topic/questionnaire-design) - [Brand Advertisting (3)](https://info-profiles.kantar.com/topic/brand-advertisting) - [Infographics (3)](https://info-profiles.kantar.com/topic/infographics) - [Survey Engagement (3)](https://info-profiles.kantar.com/topic/survey-engagement) - [data search (3)](https://info-profiles.kantar.com/topic/data-search) - [disABILITYincites Partnership (3)](https://info-profiles.kantar.com/topic/disabilityincites-partnership) - [gdpr (3)](https://info-profiles.kantar.com/topic/gdpr) - [qualitative research (3)](https://info-profiles.kantar.com/topic/qualitative-research) - [quant vs. qual (3)](https://info-profiles.kantar.com/topic/quant-vs-qual) - [validation (3)](https://info-profiles.kantar.com/topic/validation) - [Amazon (2)](https://info-profiles.kantar.com/topic/amazon) - [Communities (2)](https://info-profiles.kantar.com/topic/communities) - [Customized Advertising (2)](https://info-profiles.kantar.com/topic/customized-advertising) - [Dynamic Sourcing (2)](https://info-profiles.kantar.com/topic/dynamic-sourcing) - [Emerging Markets (2)](https://info-profiles.kantar.com/topic/emerging-markets) - [Emotional Insights (2)](https://info-profiles.kantar.com/topic/emotional-insights) - [Holidays (2)](https://info-profiles.kantar.com/topic/holidays) - [Marketing & Insights Event (2)](https://info-profiles.kantar.com/topic/marketing-insights-event) - [Mobile Advertising (2)](https://info-profiles.kantar.com/topic/mobile-advertising) - [Mobile Banking (2)](https://info-profiles.kantar.com/topic/mobile-banking) - [Mobile Purchasing (2)](https://info-profiles.kantar.com/topic/mobile-purchasing) - [Prediction (2)](https://info-profiles.kantar.com/topic/prediction) - [Survey Health Score (2)](https://info-profiles.kantar.com/topic/survey-health-score) - [Survey Length (2)](https://info-profiles.kantar.com/topic/survey-length) - [Trackers (2)](https://info-profiles.kantar.com/topic/trackers) - [Voice Technology (2)](https://info-profiles.kantar.com/topic/voice-technology) - [facial coding (2)](https://info-profiles.kantar.com/topic/facial-coding) - [minipoll (2)](https://info-profiles.kantar.com/topic/minipoll) - [online surveys (2)](https://info-profiles.kantar.com/topic/online-surveys) - [panelist engagement (2)](https://info-profiles.kantar.com/topic/panelist-engagement) - [research on research (2)](https://info-profiles.kantar.com/topic/research-on-research) - [smart speaker (2)](https://info-profiles.kantar.com/topic/smart-speaker) - [visualization (2)](https://info-profiles.kantar.com/topic/visualization) - [weighting data (2)](https://info-profiles.kantar.com/topic/weighting-data) - [Clients (1)](https://info-profiles.kantar.com/topic/clients) - [Data Breach (1)](https://info-profiles.kantar.com/topic/data-breach) - [Device Agnostic (1)](https://info-profiles.kantar.com/topic/device-agnostic) - [Ecommerce (1)](https://info-profiles.kantar.com/topic/ecommerce) - [Empathetic Questioning (1)](https://info-profiles.kantar.com/topic/empathetic-questioning) - [Multicultural Research (1)](https://info-profiles.kantar.com/topic/multicultural-research) - [PCs (1)](https://info-profiles.kantar.com/topic/pcs) - [Political Profiler (1)](https://info-profiles.kantar.com/topic/political-profiler) - [Predictive Analytics (1)](https://info-profiles.kantar.com/topic/predictive-analytics) - [Research Skills (1)](https://info-profiles.kantar.com/topic/research-skills) - [Science of Prediction (1)](https://info-profiles.kantar.com/topic/science-of-prediction) - [Talent Management (1)](https://info-profiles.kantar.com/topic/talent-management) - [US election (1)](https://info-profiles.kantar.com/topic/us-election) - [audience targeting (1)](https://info-profiles.kantar.com/topic/audience-targeting) - [eWallets (1)](https://info-profiles.kantar.com/topic/ewallets) - [emerging talent (1)](https://info-profiles.kantar.com/topic/emerging-talent) - [esomar (1)](https://info-profiles.kantar.com/topic/esomar) - [health tech (1)](https://info-profiles.kantar.com/topic/health-tech) - [location services (1)](https://info-profiles.kantar.com/topic/location-services) - [nonprobabliity samples (1)](https://info-profiles.kantar.com/topic/nonprobabliity-samples) - [probability samples (1)](https://info-profiles.kantar.com/topic/probability-samples) - [social listening (1)](https://info-profiles.kantar.com/topic/social-listening) see all © 2018, Lightspeed LLC - [Site Map](http://www.lightspeedresearch.com/site-map/) - [Privacy Policy](http://www.lightspeedresearch.com/privacy-policy/) - [Terms of Use](http://www.lightspeedresearch.com/terms-of-use/) [![Lightspeed](https://info-profiles.kantar.com/hs-fs/hubfs/Lightspeed-Sep2016/images/logo_orange_footer.png?width=124&name=logo_orange_footer.png "Lightspeed")](http://www.lightspeedresearch.com)[![](https://info-profiles.kantar.com/hs-fs/hubfs/logos/LightspeedHealth_Footer_Logo_orange_rollover.png?width=200&name=LightspeedHealth_Footer_Logo_orange_rollover.png)](http://www.lightspeed-health.com)[ ![](https://info-profiles.kantar.com/hs-fs/hubfs/logos/FSG_Footer_1.png?width=201&name=FSG_Footer_1.png)](http://www.lightspeedfsg.com)