Grasp the Hong Kong Plant-based Food Market

掌握香港植物基食品市場

"Health" is the key motivator & "price" is the main barrier for the public to adopt plant-based eating

「健康」是大眾選擇植物基食品的主要原因；「價格」則是植物基飲食的最大阻礙

Hong Kong has a rich history of vegetarian diets and people have the habit of regularly consuming vegetarian/ vegan food, such as fruits, vegetables, grains, legumes and nuts. The growing popularity of the "plant-based" diet concept from the West has brought a new boost to the Hong Kong market. These diets replace animal proteins with plant-based proteins to provide a nutritionally and taste-wise similar experience. With a wide range of innovative products now available, more consumers are becoming interested in and willing to try plant-based foods. Under the trend of sustainability, how will the plant-based food market further develop in Hong Kong?

香港的素食飲食歷史悠久，很多消費者都有定期食用植物性食物的習慣，例如蔬果、穀物、豆類和堅果等。近年來，西方提出的「植物基」飲食概念的興起，對香港市場帶來了新的動力。植物基飲食是通過應用植物蛋白替代蛋白到食品與飲品中，達到營養和口感上接近動物類製品的體驗。豐富的產品創新使越來越多的消費者了解並嘗試了植物基食品。在可持續發展的趨勢下，香港植物基食品市場的發展是怎樣？