---
title: Kantar's Profiles Blog | Device Agnostic
description: Device Agnostic | Kantar's profiles offer leverages innovation and leading edge technology to provide customer solutions. Our success combines local market knowledge with global expertise. The Kantar's Profiles blog platform provides weekly insights into industry trends and issues.
---

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# Kantar's Profiles Blog

## [10 Guidelines for Making a Survey Device Agnostic](https://info-profiles.kantar.com/10-guidelines-making-survey-device-agnostic/)

 Posted by [Stefan Kuegler](https://info-profiles.kantar.com/author/stefan-kuegler) on Mar 29, 2015

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A growing percentage of respondents access surveys using their mobile devices, but most surveys are not designed to display legibly on these devices. This leads to frustration, poor data quality, survey dropout, and eventually panel attrition. Lightspeed GMI is taking a proactive approach to survey design to help ensure today’s surveys are compatible across devices. The best way to do this is to design surveys with mobile display in mind, ensuring they will render adequately on the smallest screens. Based on our extensive research on research we have identified 10 guidelines to make a survey [device agnostic](http://www.lightspeedgmi.com/services/survey-programming/):

[Read More](https://info-profiles.kantar.com/10-guidelines-making-survey-device-agnostic/)

 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/10-guidelines-making-survey-device-agnostic/#comments-listing)

 Topics: [Device Agnostic](https://info-profiles.kantar.com/topic/device-agnostic), [Survey Design](https://info-profiles.kantar.com/topic/survey-design)

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