--- title: Kantar's Profiles Blog | behavioral data description: behavioral data | Kantar's profiles offer leverages innovation and leading edge technology to provide customer solutions. Our success combines local market knowledge with global expertise. The Kantar's Profiles blog platform provides weekly insights into industry trends and issues. --- - - - - [mailto:info@gmi-mr.com](mailto:info@gmi-mr.com) [![Kantar-Logo-Small-Use-Black](https://info-profiles.kantar.com/hs-fs/hubfs/logos/Kantar-Logo-Small-Use-Black.png?width=119&name=Kantar-Logo-Small-Use-Black.png)](http://www.lightspeedresearch.com) - [Home](http://www.lightspeedresearch.com/) - [Sample Audiences](http://www.lightspeedresearch.com/sample-audiences/) - [Quality Suite](http://www.lightspeedresearch.com/sample-audiences/quality-suite/) - [Panel Profiling](http://www.lightspeedresearch.com/sample-audiences/panel-profiling/) - [B2B Panels](http://www.lightspeedresearch.com/sample-audiences/business-to-business-panels/) - [Custom Panels](http://www.lightspeedresearch.com/sample-audiences/custom-panels/) - [Millennial Panel](http://www.lightspeedresearch.com/sample-audiences/vice-voices/) - [Research Solutions](http://www.lightspeedresearch.com/research-solutions/) - [Quick Turn Surveys](http://www.lightspeedresearch.com/research-solutions/lightspeed-quick-turn-surveys/) - [Survey Design](http://www.lightspeedresearch.com/research-solutions/survey-design/) - [Tracking Research Design](http://www.lightspeedresearch.com/research-solutions/tracking-research-design/) - [Integrated Technology Solutions](http://www.lightspeedresearch.com/research-solutions/integrated-technology-solutions/) - [Data Processing](http://www.lightspeedresearch.com/research-solutions/data-processing/) - [Ad Tracker](http://www.lightspeedresearch.com/research-solutions/ad-tracker/) - [Survey Programming](http://www.lightspeedresearch.com/research-solutions/ad-tracker/) - [Sample Only Services](http://www.lightspeedresearch.com/research-solutions/sample-only-services/) - [Data Services](http://www.lightspeedresearch.com/data-services) - [Data Appends](http://www.lightspeedresearch.com/data-services/data-appends/) - [Mobile](http://www.lightspeedresearch.com/mobile/) - [Mobile Solutions](http://http://www.lightspeedresearch.com/mobile/) - [Resource Center](http://www.lightspeedresearch.com/resource-center/) - [Events](http://www.lightspeedresearch.com/resource-center/events/) - [Demos](http://www.lightspeedresearch.com/resource-center/demos/) - [Case Studies](http://www.lightspeedresearch.com/resource-center/case-studies/) - [Blog](https://blog.lightspeedresearch.com/) - [General Inquiries](http://www.lightspeedresearch.com/contact-us/general-inquiries/) - [About Us](http://www.lightspeedresearch.com/about-us/) - [Leadership Team](http://www.lightspeedresearch.com/about-us/leadership-team/) - [Press Releases](http://www.lightspeedresearch.com/about-us/news-press-releases/) - [Why Lightspeed](http://www.lightspeedresearch.com/about-us/why-lightspeed/) - [Careers](http://www.lightspeedresearch.com/about-us/careers/) - [Regions](http://www.lightspeedresearch.com/about-us/regions/) - [Awards](http://www.lightspeedresearch.com/awards/) - [Contact Us](http://www.lightspeedresearch.com/contact-us/) # Kantar's Profiles Blog ## [Brand Buying Loyalty: What Makes consumers Go Back Again and Again?](https://info-profiles.kantar.com/brand-buying-loyalty-which-types-of-products-and-services-do-consumers-go-back-to-again-and-again) Posted by [Philippe Rondeau](https://info-profiles.kantar.com/author/philippe-rondeau) on Sep 11, 2019 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/CUserssouthernrPicturesConsumer%20Loyalty.jpg)](https://info-profiles.kantar.com/brand-buying-loyalty-which-types-of-products-and-services-do-consumers-go-back-to-again-and-again) In a time when choice is rife for consumers and disruption produces new opportunities regularly, understanding the factors that help or hinder your brand to be chosen by customers is vital. I was recently involved in a Kantar study that explored the reasons consumers stay loyal in their reported buying behaviours, as well as the motivations to switch brands. We interviewed 3657 people from the [Kantar Profiles Network](https://info.lightspeedresearch.com/profilesbook) across 12 countries (US, Brazil, UK, France, Germany, Spain, The Netherlands, India, Singapore, Indonesia, Mainland China and Korea) covering 11 categories of products and services. [Read More](https://info-profiles.kantar.com/brand-buying-loyalty-which-types-of-products-and-services-do-consumers-go-back-to-again-and-again) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/brand-buying-loyalty-which-types-of-products-and-services-do-consumers-go-back-to-again-and-again#comments-listing) Topics: [Market Research Trends](https://info-profiles.kantar.com/topic/market-research-trends), [Market Research](https://info-profiles.kantar.com/topic/market-research), [Emotional Insights](https://info-profiles.kantar.com/topic/emotional-insights), [Digital Consumer](https://info-profiles.kantar.com/topic/digital-consumer), [Marketing Research](https://info-profiles.kantar.com/topic/marketing-research), [MRX Trends](https://info-profiles.kantar.com/topic/mrx-trends), [Consumer Insights](https://info-profiles.kantar.com/topic/consumer-insights), [behavioral data](https://info-profiles.kantar.com/topic/behavioral-data) ## [Selfies, Chatbots and the State of Mobile Banking](https://info-profiles.kantar.com/selfies-chatbots-and-the-state-of-mobile-banking) Posted by [Rebecca Koppie](https://info-profiles.kantar.com/author/rebecca-koppie) on Aug 28, 2019 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/LS%20stock%20images/919442746.jpg)](https://info-profiles.kantar.com/selfies-chatbots-and-the-state-of-mobile-banking) *This article was first published by [Admap Magazine in August 2019](https://www.warc.com/content/paywall/article/Selfies,_chatbots,_and_the_state_of_mobile_banking/127595)* A “selfie” can now open a bank account. In some places, anyway. In June, Natwest, part of the Royal Bank of Scotland, became the first major UK bank to allow customers to quickly open a new bank account – without visiting a bank branch – by uploading documents and submitting a selfie on their mobile device. This continues a trend set by several banks in other regions, including the Philippines and South Africa. In the United States, reports of the advent of “selfie banking” were abundant in 2016 and 2017, but so far it is not an option. [Read More](https://info-profiles.kantar.com/selfies-chatbots-and-the-state-of-mobile-banking) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/selfies-chatbots-and-the-state-of-mobile-banking#comments-listing) Topics: [Mobile Banking](https://info-profiles.kantar.com/topic/mobile-banking), [Financial Services](https://info-profiles.kantar.com/topic/financial-services), [Marketing Research Data](https://info-profiles.kantar.com/topic/marketing-research-data), [Consumer Insights](https://info-profiles.kantar.com/topic/consumer-insights), [thought leadership](https://info-profiles.kantar.com/topic/thought-leadership), [behavioral data](https://info-profiles.kantar.com/topic/behavioral-data) ## [How 5% Rotating Category Rewards Programs Are Impacting Competing Credit Cards](https://info-profiles.kantar.com/exploring-5-rotating-category-rewards-programs) Posted by [Rebecca Koppie](https://info-profiles.kantar.com/author/rebecca-koppie) on Jun 25, 2019 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/LS%20stock%20images/1135088882-1.jpg)](https://info-profiles.kantar.com/exploring-5-rotating-category-rewards-programs) *[Kantar](https://www.lightspeedfsg.com/)** takes a deep dive into 5% rotating category rewards programs. We explore how effective quarterly promotions are in generating transactions for the top players – and how these leading category cards may be impacting competitors. * [Read More](https://info-profiles.kantar.com/exploring-5-rotating-category-rewards-programs) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/exploring-5-rotating-category-rewards-programs#comments-listing) Topics: [Financial Services](https://info-profiles.kantar.com/topic/financial-services), [behavioral data](https://info-profiles.kantar.com/topic/behavioral-data) ## [Keeping Up with Today’s Consumers Across Asia-Pacific](https://info-profiles.kantar.com/keeping-up-with-todays-consumers-across-asia-pacific) Posted by [Ashish Pandey](https://info-profiles.kantar.com/author/ashish-pandey) on May 9, 2019 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/LS%20stock%20images/969442316.jpg)](https://info-profiles.kantar.com/keeping-up-with-todays-consumers-across-asia-pacific) Recently I was privileged to present at the MRSI Annual Market Research Seminar in Mumbai on ‘Keeping Up With Today’s Connected Consumers’. More specifically, we took this opportunity to explore how research can leverage today’s connected consumer to better understand audiences during a time of technological evolution. [Read More](https://info-profiles.kantar.com/keeping-up-with-todays-consumers-across-asia-pacific) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/keeping-up-with-todays-consumers-across-asia-pacific#comments-listing) Topics: [Marketing Research Data](https://info-profiles.kantar.com/topic/marketing-research-data), [APAC](https://info-profiles.kantar.com/topic/apac), [behavioral data](https://info-profiles.kantar.com/topic/behavioral-data) ## [comScore Captures & Validates Real World Behaviors by Measuring “Say vs. Do”](https://info-profiles.kantar.com/validating-real-world-behaviors) Posted by [Chris Fabber](https://info-profiles.kantar.com/author/chris-fabber) on Apr 18, 2019 - [Tweet](https://twitter.com/share) [![](https://info-profiles.kantar.com/hubfs/LS%20stock%20images/939030724.jpg)](https://info-profiles.kantar.com/validating-real-world-behaviors) Consumers live in the now; they are connected to hundreds of friends and followers through an endless number of devices. Few marketing challenges are trickier than trying to identify and recognize what drives their attitudes and behaviors. What they do and what they say can be vastly different in today’s mobile world. [Read More](https://info-profiles.kantar.com/validating-real-world-behaviors) 0 Comments [Click here to read/write comments](https://info-profiles.kantar.com/validating-real-world-behaviors#comments-listing) Topics: [Panels](https://info-profiles.kantar.com/topic/panels), [Brand Advertisting](https://info-profiles.kantar.com/topic/brand-advertisting), [validation](https://info-profiles.kantar.com/topic/validation), [behavioral data](https://info-profiles.kantar.com/topic/behavioral-data) [All posts](https://info-profiles.kantar.com/all) ### Subscribe to Email Updates ### Recent Posts ### Posts by Topic - [Marketing Research (46)](https://info-profiles.kantar.com/topic/marketing-research) - [Market Research (28)](https://info-profiles.kantar.com/topic/market-research) - [Marketing Research Data (28)](https://info-profiles.kantar.com/topic/marketing-research-data) - [modern surveys (27)](https://info-profiles.kantar.com/topic/modern-surveys) - [Mobile (26)](https://info-profiles.kantar.com/topic/mobile) - 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