Kantar's Profiles Blog

The science of prediction

Posted by Jon Puleston on Sep 19, 2014

This blog post is a short introduction to the science of prediction which is a topic that I have been totally immersed in over the last new months and recently presented about at the 2014 ESOMAR Congress with Hubertus Hofkirchner. I thought I would share some of what I have learned.

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Topics: Science of Prediction

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